Here’s a thought: If you want people to read something, they have to know about it.
If you spend all of your time writing and none talking about your work, is anyone going to read it but yourself and, if you can convince him, your cat? You could be the next Sylvia Plath (without the unhappy ending) or David Foster Wallace (…also without the exit strategy) and nobody would know it.
We have to go out and let the world know that we exist.
I guess the next question to ask is how.
My suggestion is anyway we know how that will create an impact. Preferably, a good impact.